Digital Marketing Specialist
We are looking for a qualified Digital Marketing Specialist to join our team. You will lead our marketing efforts using new media and digital tools. As a Digital Marketing Specialist, you will be responsible for the creation and analysis of monthly performance reports. You will also work with the rest of our digital marketing team, on a daily basis, to implement and deliver high-end performance campaigns for a group of our clients!
Responsibilities
-
Design and implement digital media campaigns aligned with clients' goals
- Design and Implement clients’ digital strategies within budget requirements
- Day-to-Day Campaigns’ Optimization in order to be able to reach clients’ goals
- Measure, Evaluate and Report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Plan, execute, and measure experiments and conversion tests
- Analyze campaigns performance and propose optimization actions
- Collaborate with internal teams to evaluate, test and refine the end-to-end multi-channel customer experience
Requirements
-
2+ Years Proven work experience as a Digital Marketing Specialist or similar role
- BSc degree in Marketing, Digital Marketing or relevant field
- Familiar with Paid Media platforms including Google ADs, Facebook (Family of Apps), LinkedIn e.t.c
- Deep expertise on digital advertising with usage of both hard sell and soft sell objectives
- Hands-on working experience with Google Ads (e.g search, display, video, shopping, UAC) and Facebook (Family of Apps) Ads
- Hands-on experience with catalogue sales & conversions campaigns
- Ability to create high-end remarketing/ retargeting campaigns on various digital channels like Google, Facebook (Family of Apps) and LinkedIn
- Familiar with Facebook Pixel & Google Tag Manager
- Significant experience with website analytics
- Ability to manage multiple accounts
- Ability to perform under pressure and tight deadlines
- Solid time-management skills
- Excellent communication skills
- Result driven and creative thinking
- Excellent writing and communication skills in English (Verbal and Oral)
Nice to Have/ Will Considered as a Plus
-
Google Ads Certifications
- Google Analytics Certifications
- Facebook Blueprint Certifications
- Knowledge and experience in e-commerce, e-business and marketing
What We Offer
-
Competitive salary based on the candidate’s skills & experience
- Attending/participating in conferences, seminars or training days in Greece and abroad
- Great work environment & company culture
- You will be a part of a growing and multi-awarded company, with the opportunity to acquire new skills and grow professionally
- Work From Home Days
- Pet-friendly offices
- Supportive and fun workplace (ping pong, xBox, table soccer, quiet working areas etc)
- Fresh fruit and snacks on the house (coffee, too, of course!)